Top Mistakes Retailers Make When Promoting TV Deals

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  • 来源：OrientDeck

So you're shopping for a new TV — awesome. But if you're relying on retailer ads to make your decision, you might be walking straight into a marketing trap. As someone who's reviewed hundreds of models and helped clients choose the right display for their setup, I’ve seen how stores screw up TV promotions — sometimes by accident, sometimes on purpose.

The Big 3 Mistakes Retailers Make

Let’s cut through the noise. Most TV deals aren’t as good as they look. Here’s why:

  1. Focusing only on size and price — Yes, a 75-inch TV for $499 sounds amazing… until you realize it’s an off-brand with poor contrast and zero HDR support.
  2. Hiding the real specs — Retailers often leave out key details like HDMI 2.1 ports or VRR (Variable Refresh Rate), which matter big time if you’re using a PS5 or Xbox Series X.
  3. Pushing last year’s model without saying so — Just because it’s on sale doesn’t mean it’s a steal. Old models get rebranded as "exclusive" or "refurbished," but you’re still getting outdated tech.

Real Data: How Today’s TVs Compare

Don’t just take my word for it. Here’s a quick breakdown of popular mid-range TVs in 2024 — the kind most commonly featured in weekend sales:

<2023> <2023> <2022> <2023>
Model Size Price (MSRP) HDMI 2.1 VRR Support Year Released
Samsung Q60C 65” $899 Yes (1 port) Yes
LG B3 OLED 65” $1,199 Yes (2 ports) Yes
TCL Q6 Mini-LED 75” $799 No No
Hisense U7K 65” $649 Yes (2 ports) Yes

See that? The TCL looks like a bargain at $799 for 75 inches, but it lacks HDMI 2.1 and was released in 2022. Meanwhile, the Hisense U7K undercuts LG and Samsung while offering next-gen gaming features.

What You Should Do Instead

  • Check review sites like Rtings.com before buying. Don’t trust in-store spec sheets.
  • Look for the full model number — QN65Q60CAFXZA means something. The "C" here means 2023 model. "B" would be 2022.
  • Ask about HDMI 2.1 and VRR — If the salesperson doesn’t know, walk away.

Bottom line: Not all TV deals are created equal. A lower price isn’t a win if you sacrifice picture quality or future-proofing. Always read between the lines — retailers won’t do it for you.